Generally, a billboard is any board, sign, or structure displayed for commercial advertising purposes. Billboards can take on an assortment of different shapes and varieties. Signs that advertise goods or services sold in another location other than where the sign is located are referred to as "general outdoor advertising signs."
Billboards are very local, so, municipal codes generally regulate and oversee the sign regulations.
Although almost every sign may be considered an advertisement, some municipal codes have many exceptions. Some of these exceptions include:
- Signs that announce meetings posted on bulletin boards.
- Any advertisements used to market any business conducted on the premises.
- Real estate signs for advertising purposes.
Municipal codes generally require some type of permit that allows a billboard to be exhibited. Billboard applications typically require the location of the proposed billboard and the name and address of the owner of the property where the billboard will be displayed. Some cities require a sketch of the property with a reference to where the billboard will be shown.
Cities will generally have other guidelines that billboards must follow in order to be lawful. One common requirement that cities have is that each billboard must have the name of the person, firm, or corporation owning, in possession, or in control of the billboard be plainly printed on each billboard.
Local laws can be very complicated and technical, and a local real estate attorney will help you in settling your billboard dispute. An attorney can help you with filing deadlines and permit requirements that will best fulfill your interests.