Respond First, Ask Questions Later

If you’re ready to take control of your success as an attorney and get the best return on your investment in LegalMatch, you’ll want to work our lead generation system the way our happiest and most successful members do.

To help you achieve a strong return on your investment, we’ve analyzed all the factors that make a difference so that you can take the right steps to improve your results.

Our data reveals two things that can make a big difference to your bottom line, your response time and your response rate. Here’s why:

Response Time: Of the cases where a LegalMatch member attorney is hired, 51% receive an attorney response in under 2 hours.

Here’s the data:

Response Rate: Member attorneys who respond to at least 75% of all case leads nearly DOUBLE their retention rates in comparison with the average member attorney (who responds to fewer than 50%).

Here’s the data from those attorneys who report their retentions, which is about ⅓ – ½ of our membership:

When it comes to converting leads into paying clients, there’s a degree to which it comes down to a “numbers game.” We send you a steady stream of legal leads, and you screen them to identify the ones that best fit your legal practice building goals. To “score” big, you simply must “take a lot of shots.”

I would tell another attorney to get a LegalMatch membership because it’s a large source of leads. Leads are about numbers and the more you have, the more you can convert to business. It’s a numbers game. – LegalMatch Criminal Law Attorney

And the truth is, the only way to really determine the viability of a given lead is to move each one through your own, highly-personal screening process. Interesting and lucrative cases usually aren’t obvious from just the case details submitted through our site. It’s only during your consultation when you can dig deeper, ask the right questions, and uncover the most important details and information clients may have not included when they posted their case.

Our most successful member attorneys are the ones who follow the principle of “Respond First, Ask Questions Later” because it’s the approach that increases your chances of being hired. To accomplish this, we recommend you get your templates ready to go and use them to respond to at least 75% of all case leads. We also recommend you download the mobile app and check it regularly (at least once per day), so you can respond quickly to new cases as they come in.

The best advice I could give a new LegalMatch lawyer to get the most out of their LegalMatch membership would be to contact back the client as soon as possible. When I get a referral, I start with texting immediately. Later, I typically go online to send a more detailed response.” Maxwell L., Brookfield, WI, Employment and Labor Law

I don’t have to create a new response every time I respond to a lead. I can buff and polish the templates and get them as tight and as good as I can and I can respond in seconds with these. Many times, getting to that lead first can really be critical.” Clark W., Irving, TX, Wills, Trusts, and Estates

One thing I would say is to stay current about getting your leads. And then once you get your leads, follow up with people. Don’t be afraid to call. They’ve asked for your help already and now you need to see if you can really help them.” Michael C., Lynnwood, WA, Family Law

In terms of the process, be as responsive as you can to clients. You will receive an email telling you there’s a new case on file. If you’re interested in that case, I recommend being expeditious about it and getting back to them as soon as possible.” Howard B., Rye Brook, NY, Business – Litigation

Once a client submits their case details, they tend to keep searching online, asking friends, and looking elsewhere until they find the help they need. They also often do not follow our advice of interviewing multiple attorneys. Instead, clients tend to hire the first lawyer they speak with that they like. Which is why we emphasize the importance of kindness and empathy. Clients frequently do not hire attorneys they consider too gruff or who they think lack care and consideration. And they certainly don’t send referrals in that direction.

So if you want to join the ranks of our most successful member attorneys, our advice is straightforward. Respond quickly (under 2 hours is best) to nearly all of the leads (75% or more is best), and listen with empathy and kindness.

I really like LegalMatch. I think it’s brilliant and it’s well worth your money. I would say of all the new clients that come in, at least 50% are generated from LegalMatch and the other 50% are referrals.” Ann V., Independence, OH, Family Law

LegalMatch is very helpful to other attorneys as it’s a good way to connect to prospective clients. I even see referrals from LegalMatch lead to other referrals. I appreciate how my membership has helped thus far.” David N., Jackson, MO, General Practice

A good number of referrals from LegalMatch do turn into clients because that’s what my practice right now is based on. 90% of our clients come from leads generated by LegalMatch.” Jacobie W., Washington, DC, General Practice